Online trading brokerage firm CFI has been announced as the official partner of the FIBA WASL Final 8 basketball tournament, an event slated for May 25 to June 1 in Doha, Qatar. Representing the countries from the region are Lebanon, Bahrain, Kazakhstan, Kuwait, Iran, and India which is being held under the International Basketball Federation.
CFI Will Elevate Brand Visibility in the Sporting Industry
The tournament consists of two groups. Group A consists of Al Riyadi and Sagesse from Lebanon, Manama Club from Bahrain, and BC Astana from Kazakhstan. Meanwhile, Group B includes Kuwait Club and Kazma from Kuwait, Shahrdari Gorgan from Iran, and Tamil Nadu from India.
As the proud sponsor of the FIBA WASL Final 8, the CFI brand will be showcased through TV popups, LED screens, and court-side advertising boards. CFI seeks to boost its visibility among passionate basketball fans present at the event or watching remotely. The West Asia Super League boasts more than 800 Twitter followers, whereas the CFI Group has amassed over 3,000 followers on the platform.
Hisham Mansour, Co-founder and Managing Director of CFI, stated, “Our partnership with FIBA WASL Final 8 signifies a pivotal moment for CFI as we broaden our international footprint. We take pride in backing a major basketball event in the region, fostering community involvement and excellence across diverse domains.”
Recent CFI Soccer Sponsorship Deals
In January, CFI partnered with Paris Saint-Germain (PSG) until June 2026. This collaboration aims to enhance CFI’s worldwide visibility by tapping into PSG’s global recognition and vast fan following. The partnership is set to create exclusive opportunities and promotions for CFI clients and PSG fans, fostering global growth for both parties.
CFI’s collaboration with PSG expands its portfolio of sports partnerships, which includes AC Milan, Sheffield United F.C., the Jordan Football Association, and the Lebanese Basketball Federation. Moreover, CFI teamed up with the iconic Spanish football figure Pep Guardiola as its worldwide brand ambassador.